Pace your
Payments
Alya lets you split your purchases into 2, 3 or 4 monthly payments so you can worry less and aim for more. And you'll never pay interest or fees.
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Shopping's new normal
2, 3 or 4 interest-free payments
Pay with Alya to shop now and split your purchases into 2, 3 or 4 interest-free installments.
No interest or fees
Avoid debt costs and hidden fees. You will never be charged an amount different from what is displayed at checkout or on the price of a service.
The best deals
Get started with Alya instantly, in less than 3 minutes from the moment you sign up and make your first purchase. All you need is a valid national identity card (CIN) and a valid bank card.
Morocco's First Approved BNPL Solution
Alya is the first Buy Now, Pay Later solution in Morocco officially authorized and regulated by the country's leading institutions.
Approved by Bank Al-Maghrib
Alya is the first BNPL solution officially approved by Morocco's central bank, ensuring compliance with all financial regulations and consumer protection standards.
Data Protected by CNDP
Your personal data is protected in compliance with CNDP regulations, ensuring the highest standards of privacy and data security for all Alya users.
Secure solution integrated with CMI
Alya is integrated with the most rigorous payment and electronic banking providers in the Kingdom, ensuring payment security and consumer protection.
Secure, compliant, and trusted by Morocco's leading institutions
How Alya works
Split your payment into 2, 3 or 4 interest-free installments, paid every month.
Shop
Shop at your favorite stores online or in-app and select Alya at checkout.
Split
Split your payment into 2, 3 or 4 equal installments, paid every month.
Pay
Pay your installments automatically with your registered card. No fees, ever.
Get the Alya app
Get the Alya app to manage your payments, discover exclusive deals, and shop at your favorite stores.
Scan the QR code or tap below
Open web app
What our customers say
Join a growing community of happy shoppers using Alya.
"Thanks to Alya, I was able to furnish my living room all at once… but pay for it calmly over several months."
Sarah B., 29 years old, Casablanca
"Thanks to Alya, I treated myself to a subscription at my favorite gym without emptying my account. Paying in 3 installments — what a freedom!"
Youssef M., 35 years old, Marrakech
"I manage my budget better with Alya. I dress my three children in quality clothing, without compromise or financial stress."
Nadia R., 41 years old, Rabat
Ready to get started?
Download the Alya app today and start shopping with more flexibility.
Scan the QR code or tap below
Open web app